Posters for delayed music festival keep on moving to the rhythm

Emily López shows that corona doesn't have to stop all the fun.

Estéreo Picnic is one of Colombia's biggest music festivals, and this year's edition would have seen the Chemical Brothers, The Strokes and Hot Chip play to Bogota — if it wasn't for that pesky pandemic delaying it 'til the end of 2020.

Not to be deterred, designer Emily López used Behance to show off her animated posters for the event, where they went down just like a banging festival set. Well, who wouldn't like GIFs that pop with colour and move to the rhythm of the beat? Waving cats and dancing UFOs all join the party, with wild text spelling out some particularly anthemic choruses.

"They were made with so much love, that I decided to uploaded them," Emily tells me. Originally a fashion and marketing designer, Emily decided to take the plunge into her true passion of graphic design and art direction, finding work with VICE and Leo Burnett before becoming a full-time freelancer.

The creative made her jacked-up loops using Photoshop and Illustrator, sourcing imagery from stock sites like Unsplash.

"It was a long time for the creative and creation process because each poster had a sketch, a process, building of composition, colour palette, and, of course, adding or changing some elements on the way.

"Every poster is like a pop collage. It wasn't like just placing an image; it was more how you build a composition where the typography and illustrated and vector elements all complement each other."

The slogans in each piece were taken from artists meant to play Estéreo Picnic, including Hot Chip ('Over and Over'), Chemical Brothers ('Hey Boy Hey Girl'), Wu-Tang Clan ('C.R.E.A.M.'), Guns N' Roses ('Welcome to the Jungle'), Binomio de oro, and the Strokes ('You Only Live Once').

As for what music inspires Emily as she works, she gives what she describes as a 'world peace' type of answer(!)

"I just put the shuffle option and it's all there, one big mixed and versatile playlist. It's so funny how the playlist synchronises with my mood by itself, that it can play electronic, and after that rap, and suddenly it could bring me cumbia, but it always will be the mood I need to work."

See all the posters on Behance, and follow Emily López @emmiliana.

Related: How electronic music history was remixed for The Design Museum

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