Creating a special finish

This month’s cover features a special MetalFX finish, by repro house PH Media (phmedia.com). To add the finish, PH Media applied MetalFX technology to our final image, selecting which areas of the image required the silver base ink and how much to apply. For contrast, MetalFX wasn’t applied to the majority of the type. Our commercial printer, St Ives Web, then printed a myriad of metallic colours by adding the MetalFX base silver ink to the usual CMYK mix.