Intro

Experience of publishing to tablet devices is increasingly in demand, so this tutorial aims to get you up to speed. The workflow here uses the Mag+ platform (magplus.com), which boasts a free plug-in for InDesign CS5 that converts layouts for use with an iPad-only app, built with other Mag+ tools.

One publication based on Mag+ is C Mode, an English-language iPad fashion magazine that grew out of the blog carolinesmode.com. It’s published in Stockholm by Boom, a new digital imprint of major Swedish magazine house Bonnier (bonniermagazines.se).

It was also Bonnier that developed Mag+ in collaboration with London-based design studio Berg. Though Mag+ was originally designed to produce digital versions of print magazines, Fredrik Oinonen of Bonnier says it’s also great for creating iPad-only publications.

Mag+ has now been spun off into a separate company, which you pay to publish each issue of your magazine and your app. Like Quark’s App Studio and the Single Edition version of Adobe’s Digital Publishing Solution, Mag+ doesn’t charge a per-download fee, making it suitable for free titles.

Time to Complete

2 hours

Software

InDesign CS5 or later, Photoshop, Mag+ plug-in