Logan Brinkley is an illustrator and digital designer. He’s a partner at award-winning welsh digital design agency Carbon Studio, and his clients have included the BBC, CBBC, WWF, EMI and Random House. 

Making graphics appear 3D doesn’t have to be a laborious process. If you’re on a tight deadline, you don’t have to delve into the real-3D engine found in recent versions of Photoshop, or spend days in a 3D suite such as Maya. Using basic tools within Photoshop and Illustrator, you can add the appearance of light and shadow to type, icons, logos, characters and other graphics in a few simple steps – if you know how.

One great way to do this is to add the appearance of your graphic being made from a shiny liquid such as paint, with the shape of its drips and the appearance of liquid highlights adding to the 3D effect.

Here Logan Brinkley from Welsh digital design agency Carbon Studio shows how to apply such techniques to a type-based illustration with an inverted triangular shape. Why? Because triangles are cool. 

Time to complete

3 hours


Illustrator, Photoshop

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