This time a short was needed to draw attention to the IMO’s role in protecting the world’s ocean environment. Overseeing the transportation of 12 billion tonnes of freight to every continent on earth requires the IMO to actively work with environment, academic and government agencies to embed environmental protocols and best practice initiatives across the entire planet.
Building on the success of the previous film, a concept, script and look were developed that gave the Trunk team a lot of creative freedom. The short forms part of an educational pack that will engage and start a conversation about the oceans environment with children aged 9-14 in the classroom.
Created using Photoshop, Flash and After Effects the short has become one of Alasdair + Jock's favourite works, enabling them to be involved in every element of the production from script through animation to sound design.