Motion graphics agency FullScream, which has just opened in London after a successful three years in Milan, has rebranded Sky Cinema Oscar, Sky's film channel dedicated to Oscar-winning movies.

Commissioned by Sky Cinema, FullScream was challenged with the task of creating new idents for the Sky Cinema Oscar channel, which will likely soon be showing brand-new Oscar winning films including Gravity, 12 Years a Slave and Disney's Frozen.

Watch the new Sky Cinema Oscar ident above, and use the slideshow controls above and right to find out more about the ident and how it was created, and see some wonderful concept images of the futuristic cars used in the ident.

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