The high-octane live action trailer for the launch of Activision’s Call of Duty: Advanced Warfare, was created by 72andSunny and directed by Pony Show filmmaker Peter Berg, with high-end VFX by MPC LA.

MPC was enlisted early in the process by 72andSunnys’ creative team to partner with Berg and forge a cinematic vision from a first-person point-of-view. The 90-second spot immerses viewers on a riveting experience to ‘discover your power.’

The MPC team, led by VFX Supervisor Paul O’Shea, harnessed a full range of creative disciplines to craft the ambitious film, which features superhuman athleticism as players leap and smash their way through the world of Advanced Warfare.

The journey of the POV camera, CG, extras, war vehicles, and explosions were all carefully planned to the smallest detail, so all the different elements would integrate perfectly and feel utterly realistic.

Next Page »