Author: Michael Burns
Author: Agency's 20th anniversary celebrated by fully responsive logo and website fed by human behaviour
Digital agency Amaze has created a unique 'living' brand mark, launched to accompany its new website.
Rendered using technologies such as WebGL and Web-Worker, the brand mark visualises data created by the agency’s digital and human activities.
Via a number 'of watching' and 'listening' devices, Amaze captures the data relating to movements in the physical environment and then interfaces these movements with the digital interactions of employees.
The resulting data is translated into a three-dimensional form; a constantly changing ‘living’ visual manifestation. The end result is a visual, three-dimensional depiction of everything that the agency does.
Visitors can also interact with it online via their device camera and microphone. Try it out here.
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