Wednesday 27 Aug 2008 - 10:02
blinkx, which describes itself as 'the world’s largest and most advanced video search engine', today announced a partnership with stock image and footage library Getty Images.
Under the agreement, Getty video content will be available through blinkx; in return, blinkx will leverage its AdHoc platform to place contextually relevant advertising against Getty Images’ multimedia, and will share resulting advertising revenue with Getty Images.
“We’re delighted to partner with Getty Images, a company that is considered the gold standard in its industry,” said Suranga Chandratillake, founder and CEO, blinkx. “Our viewers will enjoy Getty’s diverse range of high quality content. In addition, with Election Day approaching in the States, our American audiences will particularly appreciate Getty’s up-to-the-minute Democratic and Republican National Convention feeds on blinkx.com.”
“We believe our assets deserve wide exposure, and we’re always looking for innovative ways to make our digital content easily accessible,” said Josh Rucci, senior director of multimedia sales, Getty Images. “We’re pleased to partner with blinkx, whose technology enables us to expand our reach further than ever before.”
blinkx is an established player in the video search technology field; it currently has over 350 partners and hosts 26 million hours of video and audio content, including favorite TV moments, news clips, short documentaries, music videos and video blogs.
Digital Arts staff
Keep up-to-date with the latest creative news -- click here follow @digital_arts on Twitter.
Submit to:
Click here for the latest reader comments