GridIron Software has unveiled version 2.0 of its Flow project management software. Where the Digital Arts Editor's Choice-winning first version was aimed at small creative studios, making asset and project management run seamlessly in the background, the upgrade pushes the tool out to larger studios and agencies.

The new Flow 2.0 product line, based on a SaaS (software as a service) model, allows disparate teams to track their productivity, and automatically track files, users and project relationships, and their dependencies.

"We designed GridIron Flow 2.0 to meet the evolving needs of the creative enterprise," said Udo Eberlein, CEO of GridIron Software.  "While GridIron Flow made a difference in the way creative professionals work, our research showed the need for an enterprise-wide solution that encompassed both creative professionals and agency management.  With GridIron Flow 2.0, we are able to leverage the cloud, creating a SaaS model product that adds capability without hampering the intrinsic workflow of the creative process. Users will spend less time on administrative tasks while management will have greater visibility and intelligence into project operations and asset utilization within their enterprise.  This leads to greater profitability, efficiency and client satisfaction."

GridIron says that Flow 2.0 will be available in Q4 2010, though version 1.0 was released a year later than initially expected.