Illustration/animation agency Jelly London and UK charity Bite the Ballot have called creatives of all disciplines to submit designs for a strong visual campaign aimed to encourage young adults to vote in in the upcoming snap General Election on June 8.
UK prime minister Theresa May called the general election three years earlier than scheduled, and since the announcement the nation has seen political parties deliver last-minute campaigns in a bid to win over the public.
But rather than relying on political parties to reach out to the younger demographic, creatives had the opportunity to take the visual power of a campaign into your own hands.
Jelly London and Bite the Ballot's campaign has been dubbed #TurnUp, with the sole and simple aim of encouraging 18-24 year olds to register to vote – an age bracket with a poor history of voter turnout. To enter, your submission needs to be centred around the tagline 'Turn Up'. An open creative brief invites artists, illustration agencies – in fact, anyone – to visually interpret this concept with few restrictions.