Ricoh has introduced the new Caplio R7 digital camera, which includes a new image processing engine and a 7.1x optical wide zoom lens (28–200 mm in 35 mm camera format) mounted on a slim body only 20.6 mm at its thinnest point.
The new Caplio R7 is the successor to the Caplio R6, which earned recognition for its slim body, wide-angle zoom lens, vibration correction, and face recognition mode.
Retaining the features of earlier models, the Caplio R7 adds the Smooth Imaging Engine III, a new image processing engine, and an effective 8.15 megapixel CCD.
The Smooth Imaging Engine III reduces the noise that can occur in high-sensitivity photography, without loss of resolution, according to Ricoh. The company says that, as a result, even with high-sensitivity photography, crisp outlines are preserved and clear, non-grainy images are possible. Through sophisticated brightness and colour-tone adjustment, natural colours are reproduced that are closer to those seen by the naked eye.
In addition, the Caplio R7 includes the ADJ. (Adjust) button function, which makes it easy to set exposure compensation and white balance. The introduction of brightness and colour-tone functions allows still image brightness and colour-tone to be adjusted in the camera after the picture is taken.
A cross-key function has been added to the ADJ. (Adjust) button, which makes it easy to switch exposure compensation, white balance, ISO sensitivity, and other settings. As a result, menu operations can be operated quickly and easily with one hand.
The new on screen display includes a highly readable font and clearer menu tabs to make the Caplio R7 even easier to use, according to Ricoh. The zoom speed can be switched between the two levels of high speed and low speed to enable the photographer to move quickly and accurately to the desired zoom position.
The Caplio R7 will be available in silver, black or orange colour-schemes when it ships in September. The camera will costs £195 plus VAT.