Microsoft on Wednesday unveiled a suite of Web-site design and graphics software that gives designers a set of tools similar to those that have been available for years from Adobe and Macromedia.
As expected, Sparkle Interactive Designer, a new tool for building 3D animation and graphics, is a part of the suite, called Microsoft Expression. Eric Rudder, senior vice president of the Server and Tools division at Microsoft, unveiled a pre-release version of Expression in his keynote at Microsoft's Professional developers Conference (PDC) in Los Angeles.
In addition to Sparkle, Expression includes Acrylic Graphic Designer, a painting and illustration tool, and Quartz Web Designer, a layout and design tool for building Web sites. All of the current names for the individual tools are Microsoft code names.
Macromedia's tools are most widely used on Apple Mac hardware, which is still the platform of choice for graphics and Web site designers, said Ron Schmelzer, senior analyst for Zapthink, a research firm in Massachusetts.
"Macromedia and Adobe aren't that threatened because they have a Macintosh installed base," he said. "Most designers prefer the Macintosh [as a platform], and I don't see Microsoft offering Expression for the Mac anytime soon."
Instead, Microsoft Expression fills in a gap in Microsoft's own tools portfolio, he said. Microsoft has not previously had a compelling set of tools for graphics designers.
"We continue to watch all competitive and complementary technologies very closely, including this one," Jim Guerard, vice president of product management and product marketing for Macromedia, said Wednesday of Microsoft Expression.
Adobe is currently in the process of acquiring Macromedia, a deal that was approved by shareholders but is still awaiting regulatory approval.
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