Kodak, in association with the BTAA, has announced the winners of its Student Commercial Awards at BAFTA. The competition, which has been running since the 1980’s, invites student filmmakers to make a 30 second commercial off one roll of 400ft Kodak negative stock.
Advertising agencies Ogilvy and BBH provided six briefs for major brands Kodak, Vigorsol Mints, KFC, Slim Fast, Levis and Hellmann's and each commercial was judged on cinematography, post production, creativity and overall look. The award for best overall commercial was presented to Iceman (below), a cheeky Vigorsol commercial made by the National Film and Television School under team leader Sunny Midha.
Sam Clark, Education Manager at Entertainment Imaging, Kodak comments on the awards; "Once again the standard of work was extremely high, and having BBH come on board with Ogilvy this year has really put the students creative skills to the test, and I look forward to another strong competition in 2008/2009."
Entries came from colleges across the UK and Ireland and 137 teams entered the awards this year.
The 2nd Place Overall award went to Rox (above), which used the Levis brief and was created by the National Film and Television School under team leader Innis Moore
3rd Place Overall - Jerry Spooner (below) for the Hellman’s brief took the 3rd Place Overall award. Again this was created by students from the National Film and Television School, this time under team leader Ian Clark.
Other notable winners included KFC Cops by the London Film School - which picked up gongs in the Casting, Production Design, Cinematography, and KFC brief cateories - and Hellman's Dynasty by Central St Martins College of Art and Design - which won awards for Casting and in the Hellman's category. Kodak Terror by the National Film and Television School was awarded in the performance and Kodak categories, while Threads of Time by Central St Martins College of Art and Design for the Levis brief won awards for Sound Design and Editing, and Cinematography.