Digital agency Kerb has launched a browser-based multiplayer game that combines elements of football management games and MMORPGs (massively multiplayer online role-playing games), called Sokator442.

Kerb was commissioned by entertainment media company Galleon Holdings to design and produce Sokator442, which will be promoted through a strategic seeding campaign being managed by Kerb’s in-house seeding agency, Hyperseed.

Sokator442 is an intergalactic football management game that blends tactical thinking and dynamic graphics, where players can progress over a period of time. Players assume the role of a manager, working to get their team to the top of the leagues.


There are seven continents in the MMORPG and each continent has a different environment -- from swamps to snowy mountains. From each of these continents, a different species of player has evolved with different qualities that managers combine to build a winning team.

All Sokatorgamers compete in five-a-side leagues, playing home and away games to earn the game currency, Space Bucks. Managers can buy and sell players as well as purchase special equipment to use on unfamiliar terrains. Gamers can also buy items to 'bling up’ their manager avatar.

Sokator442 is the first part of a multi-platform strategy that incorporates a live action TV show and animated content. The TV gameshow and the animated content will be distributed in China and the rest of the world to coincide with the Football World Cup in June 2010.

Sokator442 is free to play, with additional premium content and functionality available for a small fee, payable through a number of channels, including premium SMS, interactive voice response (IVR), PayPal and credit/debit card transactions.