The Department for Business Innovation & Skills has announced that its to support a 'taksforce' of 100 leading creative companies by helping them win business overseas. The Department's UK Trade and Invesment (UKTI) arm says that it expects these businesses to win over £500 million of overseas contracts in the next three years.
UKTI says that it will help each participating company to create its own international expansion plan, and will assist them on at least two overseas visits to 'target high value projects'. UKTI will also provide training, support and 'networking opportunities'.
From the UKTI's press release, it appears that the focus of the taskforce will be on winning business in emerging markets in Asia, the Middle East, Russia and Brazil – as it says that the UK's creative companies have established markets in Western Europe.
“The growing appetite for British design offers many opportunities for innovative firms of all sizes to boost their overseas trade and attract new investment," says business secretary Vince Cable. "Collectively the creative industries already generate more than £36 billion a year for the UK economy – £70,000 every minute – and employ 1.5 million people.
“The creative industries account for around £1 in every £10 of the UK’s exports and are crucial to building a stronger economy. With new support from UK Trade & Investment, we want to help creative SMEs access more high value supply chain opportunities across the globe."
Companies who've signed up to the taskforce include ad agencies such as AD Creative London, AKQA, FutureBrand, Mother – as well as firms across architecture (including Zaha Hadid Archtects and Populus), product design (factorydesign) and museums (British Museum and V&A).
"We are excited to be part of the UKTI task force as the creators of GREAT and as one of Britain's great creative companies," says Andy Medd, partner at Mother.
"Mother created the GREAT campaign in 2011 as part of an initiative to promote everything that is great about Britain as a place to live, visit, study and invest. We are proud that our work with the No 10 team and other departments has resulted in the continued support of the GREAT campaign as the singular Government campaign to promote the nation."