It is a rare, precious phenomenon when an annual report is in any way fun, engaging or - most of all - beautifully designed. But design studio Coming Soon have redefined annual reports from dull to playful with their 3D infographics.
Belgian biopharmaceuticals company Ablynx turned local to liven up their annual report – and statistics have never looked so good. Coming Soon took a comical, light-hearted approach to data that can look heavy and drab when left to its own devices.
Instead of flicking hastily to the next page, your gaze can’t help but linger on the adventures of the miniature figures scaling, swinging from or exploring the plastic pieces.
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