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Uniform music

Monday 09 Apr 2007

Liverpool-based Uniform conjured a 3D fly-through that mixes music and rotoscoping to breathe life into the development of a derelict site.

border=0 /><BR></div> </p> <p> Fusing together an electric mix of 3D animation, visual-effects, CG and rotoscoping, Uniform has put the beat back into former EMI site Blyth Road for a development project for the Blackstone Group. </p> <p> And, rather than present a boilerplate fly-through of the future development in 3D, Uniform added layers of rotoscoped actors and CG animation, inspired by the site’s music heritage, to breathe technicolour life into the project. </p> <p> What’s more impressive is that the entire site exists only in architect’s plans and the imagination of the Uniform team. </p> <p> “We knew we needed to show the transformation of the site in some way, but didn’t want to be as literal about it,” says Uniform’s managing director Nick Howe. </p> <p> “We pitched the idea that we present the scheme as if it were complete, and somehow key into the musical heritage of the site to help us along the journey, then at the end of the film hit the viewer with the fact that the site was actually derelict.” </p> <p> <h2>Excellent Music Integration</h2> </p> <p> <div class=inlineimage><img src=@digital_arts on Twitter.


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border=0 /><BR></div> </p> <p> <h2>The greenscreen shoot and roto work</h2> </p> <p> Uniform elected to hold a greenscreen shoot with a cast of dancers, with further rotoscoping work to created the highly stylized characters in the animation. </p> <p> “Although the characters dance in the animation, they don’t walk any distance, so we didn’t need a huge space,” reveals senior design and VFX supervisor Sam O’Hare. </p> <p> The team hired a local venue, deploying its own greenscreen fabric and Colourama paper for the floor. Since the characters were to be keyed and turned into vectors, the team aimed to get the flattest lighting possible during set-up. </p> <p> <div class=inlineimage><img src=
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