Author: Mimi Launder
Author: Design studio Pinkeye came up with branding based on the seven deadly sins - complete with naughty jokes.
Throughout the restaurant, angelic beings - who are more commonly seen playing heavenly instruments and firing off love arrows - go to town on gourmet hotdogs and glug classy champagne with no class at all. Seemingly even those touched by heaven can’t resist the wicked taste of Frank & Brut.
Posh champagne slides in with the everyman’s hotdog at Frank & Brut - and Pinkeye amplifies that idea of opposites clashing beautifully, surrounding marble tables and solid stained oak cabinets with funny illustrations of angels flirting with the seven deadly sins. It all looks totally irresistible.
Sometimes it’s fun to kick back and relish in the ridiculously over-the-top: cherubs lie in various revealing positions, the hotdog is used to its full boyish potential, and Pinkeye do their job by making us all want to join the sinning cherubs by having a sip of that champagne.
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