Fusing music, video, art and x-sports, Suburb celebrates the local culture of Brighton for new surf, skate and snowboard shop Stance.

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Suburb is celebrating the end of its third year of business with a raft of major projects for clients such as the FA Premier League, Mitsubishi Securities International, ITV, fashion house Zoltar The Magnificent and music collaborative London Electric. 
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Founded by Phil Parker and Simon Cole and then joined by tech-head Danny Daley, the agency has grown quickly and now spans two offices – one in London and the other in Wilmslow, Cheshire. Yet the Suburb team has been enjoying the South coast’s bracing sea air for its most recent project – a just-launched Web site for Stance, whose flagship skate, snowboard, and surf shop opened in October in Brighton. 
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So much so, that plans are also afoot to grow the Suburb empire further by establishing another design studio in the Brighton area. The project came about through Stance’s contact with Suburb’s senior designer Steve Hyland. A Brighton resident, and one half of London and Brighton-based Ai Records, Hyland is closely involved in the local music and art scene – a key requirement of Stance’s choice of agency. 
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“Having first discussed the site in a casual conversation over a pint six months before development work began, Stance was still open to ideas at the initial briefing meeting,” says Phil Parker, creative director at Suburb. 
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