Creatives earn their keep from promoting their clients’ brands. However, to win clients and get ahead in the industry, a design company must ensure that it promotes itself effectively too.

border=0 /><BR></div> </p> <p> Most established designers will tell you that word of mouth is the best promotion for yourself or your business. Creating exceptional work gets the key industry people talking about you, enquiring about you, and wanting to work with you. </p> <p> But you have to win work in the first place before you can create eye-catching content, and getting your name known in the industry is vital for maintaining a healthy flow of projects into your in-tray. </p> <p> If managed correctly, PR can be a consistent method of creating, raising, and nurturing relevant attention – but many design firms aren’t in the financial position to hire a PR representative. You may need to investigate other promotional avenues. </p> <p> <h2>Getting in touch</h2> </p> <p> <div class=inlineimage><img src= Print

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