Report: Facebook Likes are worth £114 to brands
Facebook Like clicks are worth $174.17 (around £114) to a brand – a 28% increase since 2010, according to a new report.
Facebook articles
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Facebook starts testing targeted ads in News Feed
Facebook has started displaying targeted ads in some users' desktop News Feeds in a test of Facebook Exchange ad delivery system.
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Chirpify lets brands sell products on Facebook's News Feed
Facebook's News Feed can now function as a digital storefront of sorts, through a partnership with e-commerce startup Chirpify.
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Facebook shows off new News Feed redesign
The new 'mobile-firat' design aims to cut clutter and provides a visually richer experience to users.
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Will Facebook add Promoted Posts to Graph Search?
Will brands be able to take advantage of Facebook's in-house, recommendation-based search system?
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What's a Facebook Like really worth?
If you're using Facebook for legitimate marketing, what's the ROI of having virtual fans?
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Facebook Collections look to rival Pinterest
Facebook is testing Collections, which is set up to enable businesses to showcase and sell their products.
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W3C launches HTML5 tutorials and documentation site
The site has also been designed to provide more user feedback to the developers of the Web standards themselves.
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Facebook says ad reach just as important as clicks
Merely viewing an ad is just as effective a way to reach consumers, Facebook says its new data shows
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How to create location-based social media marketing campaigns for clients
Boost your clients' sales by marketing to their customers in all the right places.
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Facebook hires Apple design expert
Chris Weeldreyer is now Product Design Manager at Facebook, he left Apple, where he was UI Design Manager, this February, according to Cnet.
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How to use Facebook's Promote button to make your business Page a success
We cut through the myths around Facebook's Promote button and tell you how to use it to your advantage.
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Facebook launches App Center
Facebook took its App Center live on Thursday at a slick media event in San Francisco, announcing a handful of previously undisclosed features.
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Facebook Camera's design analysed
Facebook on Thursday launched Camera, a new standalone iPhone app. We take a look at its design and how it works.
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Facebook announces new Timeline apps at SXSW
Since making its Open Graph applications platform available two months ago, Facebook Timeline apps have grown in a big way: Today at the SXSW conference, the social networking company announced that nearly 3,000 Timeline apps are now available.
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Facebook wants to standardise HTML5 for mobile
Facebook is working with mobile operators to make phone-based payments easier and has launched an effort to standardise HTML5 to help developers write applications for more mobile handsets, according to its chief technology officer.
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Facebook photo viewer now mimics Google+ counterpart
Facebook has tweaked its photo viewer interface, making it look a lot like its counterpart on Google+. The new widescreen photo viewer is now live for most Facebook users, who don’t have scroll down anymore to see the comments for a certain photo.
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Facebook to roll out Timeline profile redesign to all users soon
Facebook users who've been avoiding the new Timeline profile format won't have a choice for much longer, because Facebook will be switching all users over to the Timeline format in the next few weeks.
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Facebook announces 60 new apps for Timeline
You know those "Alex P is listening to Sleezin' by Freak-Z on Spotify" messages you always see in your Facebook ticker? You're going to start seeing many more of those, and not just ones about your friends' music tastes.
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Facebook hires Gowalla team, but will shut the service
Facebook has hired the team at Gowalla, a mobile location service in Austin, Texas, but the service will be shut down by January, the companies said Monday.